Transcript
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Welcome to Topsail Insider, where you can hear all about the businesses and events in the beautiful coastal towns in the greater Topsail area of North Carolina.
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Coming up all right cycling enthusiasts who also enjoy excellent beer.
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Head on over to Salty Turtle Beer Company and meet your tribe.
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I am here today talking with Jill Schiffelbein, board member of the Salty Turtle Cycling Club and the chairperson for the annual Haunted 100 Bike Ride.
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This exciting event benefits the Karen Beasley Sea Turtle Hospital, so stay tuned to find out everything you need to know about joining this awesome club for brews, fun and fundraising.
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On today's episode of Topsail Insider, it's time to indulge and experience the finest coastal hospitality on Topsail Island.
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With Saltwater Resort and Suites in Surf City, north Carolina, designed to exceed your expectations.
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Guests can enjoy elegant suites featuring premium luxurious bedding, fully equipped kitchens with dishwashers, 75-inch flat screens, en-suite washers and dryers, and gorgeous ocean views.
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With the grand opening of their newest location, you can now relax in their saltwater pool opening at the end of July, and their modern clubhouse, perfect for unwinding and socializing, is now open for private events.
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Book your next beach getaway today at saltwatertopsailcom or call 910-886-4818.
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Saltwater Resort and Suites redefining luxury on Topsail Island.
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Come on out to Surf City Line for the best made-from-scratch beach and bowls on Topsail Island.
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Treat yourself to their delicious bowls with shrimp steak, fish, chicken or pork, or enjoy their peel-and-eat shrimp beach break salads and more.
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They offer a full bar serving handcrafted cocktails, incredible margaritas and they proudly serve North Carolina craft beer.
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The line boasts the biggest deck on the island with three levels for listening to live music, relaxing in the sun, or head on up to the top deck to enjoy your meal with ocean views.
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Visit Surf City Line NCcom for their full menus.
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The best service and beach vibes on the island await you at 2112 North New River Drive.
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Whether you're a local or visiting from out of town, celebrating a special occasion or just soaking up the sun with family and friends, it's always a great time at Surf City Line.
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Hello everyone and welcome to Topsail Insider.
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My name is Krista and I am your host.
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Today.
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We are talking to Jill Schiffelbein.
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She sits on the board of directors of the Salty Turtle Cycling Club and is also the chairperson for the annual Haunted 100 Bike Ride.
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Welcome, jill, and thank you so much for joining me today.
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I am so thrilled to be here.
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Thanks for having me.
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Yeah, my pleasure.
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Before we dive into today's episode.
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I want to just take a moment and introduce anyone who's new to the area, or those planning a vacation to the Topsail area soon, to one of our local gyms.
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It's called Salty Turtle Beer Company.
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It's located on Triton Lane in Surf City, north Carolina.
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It's veteran owned and operated and a real community favorite.
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It offers a very laid back atmosphere, they offer creative brews, they host awesome food trucks and they are dedicated to supporting a lot of local causes like turtles, pets, vets and food pantries.
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It is also Pender County's first brewery, which opened in 2017.
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They also host two clubs, the Run Club and the Cycling Club, and we're going to talk today about the latter.
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So, jill, how did you learn of and join the Salty Turtle Cycling Club, and then just tell us what you enjoy most about being a member?
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I learned about it by drinking beer.
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Somehow I knew you were going to say that.
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Of course I mean.
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I cycle so I can drink beer.
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That's what most of us do, I mean not really, I love cycling.
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I earn my reward Right, but no, I learned about it just going to the brewery when I first moved here.
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I bought my place on the island in November of 2020 and in February of 2021 became a full-time resident and shortly after that I'd gone up to the brewery a couple of times and I saw on their walls they have signs for cycling club and I'm thinking I should really get back into cycling, because in a previous life I was really into triathlons, did Ironman and all that type of stuff 100 mile races, yada, yada, yada and thought you know, maybe it's about time to pick that back up.
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So went and got a bike in April of 2021, got involved.
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You have this amazing professional background, which we will touch on much later, but now you're this incredible athlete too, with triathlons.
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Come on.
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Oh, I was, that was previous life, previous life.
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You're not getting me running right now.
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My knees, four knee surgeries later, my knees do not do that.
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But cycling is great.
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I was talking to my husband about the cycling club.
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He loves brews and he loves cycling, but it's been a while If he loves turtles too.
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our slogan is ride bikes, drink beer save turtles.
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We have a trifecta going on here.
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I love it.
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Do you know the story behind the founding of the Salty Turtle Cycling Club?
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Who came up with the idea and did it just take off right away?
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I don't have the full story and I could say some salacious things that my fellow board members would laugh at.
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But the real story as I know it is, there are a few people who are also on the board.
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Hayden Frost is our president, dale Steele is our treasurer.
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Dan McDonald and Brad Pfeiffer are also in the area, also on the board with me, and Hayden and Dale met coincidentally when Hayden was looking for a house with his wife, chris, and him and Dale.
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Both are wearing the same exact biking shirt from an event in Iowa.
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Oh no, way.
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Rag ride, which is actually literally happening this week, right now, where you ride for seven days across the state of Iowa.
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And so it was their sign.
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They're like this is our neighborhood, this is our town.
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We were meant to live here.
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Yeah, that's incredible.
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They hung out, they would cycle and they'd be up having beers and eventually talked with one of the owners, Dan Callender, who also rides, and a club was formed and that was September 2020.
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So people are really just starting to get back out again and let's, you know, let's get something in.
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And I came into the picture in April of 2021.
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And there wasn't an official board or anything like that right away.
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The nonprofit 501c7, I believe it is.
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It's like a not-for-profit social entity, so we don't get taxed as long as we are not making profit, which is why we make sure, of course, that all of our proceeds from everything we do support any administrative logistics for the club Because, as you can imagine, cycling, like most sports, require insurance in some way, shape or form.
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But with cycling there's a lot of things to consider.
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I know we'll talk about safety a little bit today.
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Yeah for sure, there's some good and bad things about that.
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We decided it was probably good.
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We are growing to a few dozen people that were showing up regularly and we thought we should protect ourselves.
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And so we decided to do this and form the entity and have not only the business structure behind it but also being able to apply for insurance for the club and things like that.
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Gotcha, you sit on the board.
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You're also the secretary, so I'm the secretary of the board.
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And then Haunted 100, which is our now annual public bike ride.
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Again, 100% of proceeds benefiting the sea turtles.
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That is what I'm chairperson of.
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What are some of the benefits of joining the club?
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What kind of activities and events does the cycling club organize?
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We do a lot of different things.
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We have our standard Sunday ride and this is how I joined.
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It's 10 am every Sunday, although right now we are starting at 830 because the traffic I mean with all our beaches being named some of the best beaches we keep getting more and more tourist traffic and so, as a board we decided in the summers, we're now moving the ride to 830 instead of 10, just because it's a little safer for everyone involved.
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And safety is huge for us, so we do that.
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But most of the year it's 10am and you can find out exactly when that switches over on our Facebook group and, of course, at the brewery too, they have that information.
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But really, you come out, you can ride.
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We do a 20 mile route.
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We leave and return from Salty Turtle Do you have the same route each week.
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We do, you do.
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Okay, same exact route each week.
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It's 20 miles and we like to do it.
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We like to keep it consistent, One for locals who live in the area too.
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They'll see us every Sunday.
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Some people know if they know members of the club, they'll stand outside and wave, or sit on a balcony or stuff.
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It makes it fun, but it's also just.
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It makes it consistent and it also is good because sometimes we have members who are not here full time, as a lot of people are not.
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People come in and out and it's nice to have that consistency because if people get lost there's always a standard regroup points and we do communicate about a lot of things before every single ride, including safety procedures and group riding safety etc.
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We just like to keep that consistent.
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However, the club does have.
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Brad is our.
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We call him the chair of non official Sunday rides and so once or twice a week there will be these rides posted.
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Wednesdays we do a ride from Ironclad Shaka Taco yeah, and ride around this area and it's nice.
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And sometimes there are Saturday rides and sometimes we'll do gravel rides and we mix it up.
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And anyone on the Facebook group we have 400 plus people on the Facebook group.
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Oh, wow.
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You don't have to be a member to be on the Facebook group, but it is a private group because we don't want the spam to come in.
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But anyone can post a ride anytime.
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We just have a member who's training for Ironman right now and says hey, september 8th, I need to get a hundred mile ride in.
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Anyone interested in joining?
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Okay.
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Boom People sign up.
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I love that.
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It's very supportive.
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It is a supportive community and we formalized membership right and directly to the question you asked, because I get so excited talking about our community.
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I love it.
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We decided to have the membership because as a member we can provide different insurance benefits for the group rides and everything like that, which is good.
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It just keeps all of us a little safer.
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But we also then have just kind of more of a standing within the community right, we can contribute to it.
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So it's only $20 a year to be a member and you get discounts at area businesses, so reasonable.
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Yeah, 15% off of merch at Salty Turtle, oh my gosh, that's great.
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That alone may save people more than $20 in a year.
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Right, but like other area businesses, sundial gives us discounts on some coffee and tea.
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Salt Marsh, on Sundays, gives us discounts, so cool.
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It's just a really great way to involve the community, and now that Top Soul Surf and Cycle is also right across the Surf City Bridge, they're a sponsor and great people too.
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What about what you do?
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after a ride you act like riding isn't enough in and of itself.
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Of course, after the ride is the best part.
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You know you've earned the reward, so after the ride.
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Do you guys all sit down at the Salty Turtle and enjoy some beer and hang out and have fun?
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We do, I love it Every Sunday, every Sunday.
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And what's great is, if you, the community, is built up so well now, and when we say we welcome riders of all levels, right, people are like well, what does that really mean?
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I wanted to ask you about that.
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Yeah, yeah so let me go into that first before we get social right.
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Sure, logistics.
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It's a 20-mile ride, so if you're not comfortable riding 10 miles on your own on the road, it's probably not where you should start.
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However, join the Facebook group.
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Say I want to get into cycling.
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Here's where I'm at.
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Is anyone willing to help guide me?
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And you will have people jumping on board to help guide you.
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That's great.
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You will have people jumping on board to help guide you.
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You will have some people say don't go over the bridge, you're new, just ride on the flat island.
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I will meet you on the island and start the ride with you there instead.
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And you have to.
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Mandatory if you ride with us must wear a helmet.
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Zero tolerance policy for non-helmets.
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We will not let you out in the group with us, period, if you don't have a helmet.
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How many members do you have in the club and how do you become a member?
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Yeah, to become a member.
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We have a link to a site that runs through an organization called Racklet.
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It's a software program that helps us keep track of membership, ticket, events, that type of thing.
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But we have a site through there you become a member, you come to an event, you're going to get a scan of QR code and and get to figure it out.
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We make it as easy as possible.
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You don't have to become a member to ride with us.
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We prefer you do, of course right, but you don't have to become a member.
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We genuinely do welcome cyclists and make it a big community thing.
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But why wouldn't you?
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Because you get the benefit of being in the insurance.
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Yeah, I mean, which is a huge benefit.
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Right, there are some people we have some people who ride with us that are USA Cycling members which is like $150 a year or something and that covers their ride insurance.
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And I'm like, okay, you don't want to pay?
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an additional $20.
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That's fine and there's reasons why people would or wouldn't and we're not going to do that, but we try.
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If you come more than a few times, join us so we can get in.
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If there's announcements, we can make sure you're informed on the information.
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And to answer your question on members, we have I think the exact town is 123 paid members right now.
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What are the membership fees?
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You said it's $20 a year, yep, and it covers the insurance.
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Mm-hmm, you get the insurance Anything else.
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You get the insurance and then discounts at local places, Gotcha, so from different food merchandise services, discounts that type of thing, and you're helping us cover the administrative costs.
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So we can, of course, be this 501c7 and make the donations we do.
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Perfect what age groups are represented in your memberships and also, is there an age minimum to?
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join the club.
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That's a really, really great question.
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Legally, from insurance it's 18 and up.
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You have to be a legal adult to be a rider.
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We do have some families that will come with younger kids, teenage kids who are active in cycling communities.
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We have some like award-winning youth marathon triathletes.
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Oh yeah.
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It's great, but there's the separate process for all of that and it's something just to communicate and give us a heads up beforehand if that's going to happen, because we want to make sure we don't invalidate insurance or anything.
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Yeah, right.
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That makes sense, yeah.
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But believe me, the families for the after part, the socialization part, even the spouses who don't ride friends who don't ride my parents, when they come into town I bring them out with us.
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It's fun we have.
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We had our first like cycling club baby not too long ago.
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She just turned a year old Like it was great.
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That's so cool.
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What other activities are you doing?
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What other events are you organizing with the club?
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I know we'll talk about Haunted 100, because that's one of the big things here today.
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So I will table that one for now.
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But we do, you know, in addition to socializing after the rides, just such an active community.
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If somebody we had last year, somebody from our club was dancing in the stars for Onslow County and so we got a group of people from the club together, purchased a table and supported right, and so it's just again.
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It's genuinely a community and I've lived a lot of different places and a lot of people in this area have lived a lot of different places and most people, once they find this club, they just feel like they're home because there's something for everyone, there's an age group for everyone, and it's so nice.
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So we have gotten.
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This year we actually started doing an official quarterly potluck.
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It sounds so simple, but, oh my gosh, after the rides we're all hungry and thirsty anyway.
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And so once a quarter we have potluck and, like one of our members is I'm talking like top in the country bakery level sourdough guy.
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Shout out to you Michael Makes like the best sourdough bread and he joined us within this past year and he brought that bread once and we're all like you have to stay.
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And bring that bread every single potluck Every time.
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It's amazing.
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But there's people.
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We have a guy who used to own a barbecue company.
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You know the company shut down, but once a year he'll do different things.
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It's just fun, and you get to know people outside of the ride.
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The challenge is, though, we all look very different in our bike kits, with our helmets on and so sometimes you don't recognize people when you're out just living normal life.
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I wanted to know the age range within the club.
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Is it like 18 to 80?
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I think we probably, I know for sure we have 60s, we might have 70s, we might even have 80s.
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Really, yeah, and we have 18, you know, barely barely out of high school.
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And it's really cool also, I think, to see, especially now, people in all generations, maybe a part of three or four generations of people writing and socializing and being in community together.
00:16:27.809 --> 00:16:32.873
Yeah, we just had some members shout outs to you misty and rob I'm going to make sure you hear this episode.
00:16:32.873 --> 00:16:38.980
Rob got stationed in okinawa and they left and they were very, very involved in the club and volunteering and everything.
00:16:38.980 --> 00:16:46.494
Everything we do is 100 volunteer run and driven, so we don't have any administrative staff or anything like that.
00:16:46.600 --> 00:16:52.244
So, it's all labors of love for those of us in the community, but it's like when people move away we throw a big old goodbye.
00:16:52.244 --> 00:17:01.020
Away parties Going away not goodbye, going away, coming back, ride and after party and everything, and it's people come and they go, but most of them come back and it's really great.
00:17:01.341 --> 00:17:02.965
I don't even ride and I want to join your club.
00:17:02.965 --> 00:17:04.188
Come on over, right?
00:17:04.208 --> 00:17:05.590
You don't even have to ride to join.
00:17:05.590 --> 00:17:07.074
You can just come drink with us afterwards.
00:17:07.074 --> 00:17:07.740
We're happy with that.
00:17:08.402 --> 00:17:22.086
Just driving in our area period Highway 17 is it feels like a death trap some days right and then when you get closer to the island we've got all the tourist traffic during high season it just feels like it can get super dangerous.
00:17:22.086 --> 00:17:31.432
So I'm wondering what kind of safety concerns do you typically face when you're riding, both when you're alone riding your bike, but also as that larger group.
00:17:32.440 --> 00:17:36.920
You know we try to do as much as we can as a group that educates people that we're out there.
00:17:37.079 --> 00:17:44.845
So on our Sunday rides we have warning riders ahead signs before and after the entrance of Salty Turtle, so we're at least notifying people.
00:17:44.845 --> 00:17:57.000
And then we, instead of riding out in mass in one huge group that's going to take up a longer period of time, we ride out in smaller groups so that again we can let more traffic go through, et cetera.
00:17:57.000 --> 00:18:07.454
Because what happens is, even though again we can get on the road and be on the side of the road and people could still get by just fine, they don't and thank you for being cautious, but we don't want to.
00:18:07.454 --> 00:18:10.603
Our goal isn't to impede traffic, our goal is to be in the flow of the road.
00:18:10.603 --> 00:18:17.010
So we'll get there and we'll release in smaller groups intentionally so that there's not this mass blocking traffic.
00:18:17.010 --> 00:18:25.913
When we do have our big events like Haunted 100 that I know we'll talk about in a little bit, we pay Surf City Police overtime and do police efforts and escorts and blockage.
